Writing for Design_
Evening Short Course
Length of Course: 2 Weeks
Course Price: R2 800
Payment Options
Next On-Campus Class Starts: TBD
Next Virtual Class Starts: 5 July 2021
Gone are the days when designers could hide in a corner and avoid writing work altogether.
Digital designers, in particular, are increasingly being called on to get involved in every aspect of the creative workflow. As a result, understanding how to write proficiently within a design environment has become an essential skill and a great service differentiator.
In this course, you’ll learn to release your inner wordsmith while leveraging your UX/UI environments to communicate clearly, purposefully and with maximum impact. This streamlined workflow not only gives you complete control over your creative message, it also reduces conflicts at later project stages.
By learning to prepare, compose and edit your own copy, you can become the kind of multi-skilled professional the design industry is desperate for. Write for design, write for success!
In this course you will learn the following skills:
Preparation | Articulate Requirements | Gather inputs | Generate ideas
Composition | ACB Lenses | The Rough-In | Writing with speed
Editing | Version Control | Editing Lenses | Self-Editing Techniques
Finishing | Future Systems | Copy Approval | Finish Work
Facts, Figures and FAQ.
Course Requirements
If you’re on-campus, you’ll need to know how to use a computer but, other than that, just bring yourself, a notebook and pen. We provide the machines and the software.
If you’re virtual, You’ll need to have a computer and know how to use it. In addition you will also need a stable internet connection.
What do you receive with the course?
You will receive an Academy of Digital Arts Certificate of Completion.
An ADA email address and 1 terabyte of storage.
Course Price: R2 800 per student
2021 On-Campus Schedule
TBD
Monday – Wednesday, 18h00 – 20h30
2021 Virtual Schedule
5 July – 16 July
1 November – 12 November
Monday – Wednesday, 18h00 – 20h30
Classes on a public holiday will shift to the next available date, arranged by the lecturer.
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